2005, and in Small Appliance warlords from a batch of vim and vigor of the New

Brand

. To be more active in numerous variety of small household appliances. Yue Wang is a young and dynamic brand. With good general manager Yang Shunbo

Leadership

Before, in 2005 china’s small household electrical appliances market, leaving a heavy stroke. We are fortunate to interview the general manager of the Guangdong Yue Wang Industrial Co., Ltd. Mr. Yang Shunbo, let us look at music the king the company to grow step by step what is the secret.

Guangdong Yue Wang Industrial Co., Ltd. General Manager Yang Shunbo

The development of music Wang

Industrial Co., Ltd. Guangdong Yue Wang founded in March 2000, located in beautiful GuangZhou City. Is engaged in the home

Electricity

Device with a product gas

Marketing

And manufacturing

Professional enterprise. Main small household electrical appliances in

Kitchen

Series.

Water heater

, Gas appliance, range hood,

Cooker

The four pillars of the company products.

With

Sell

Network expansion, the company also will expand the production scale. Yue Wang decided to enhance the industrial

Investment

And establish their own

Brand

. Invest tens of millions of electric production and testing equipment acquisition, the company created in 2001 with their own gas plant? Le Wang WeiChu Guangzhou Electrical Appliance Factory. Electrical and hired senior professional and technical staff of 5.

Train

A full-time quality control personnel and production staff of 20 100.

Talent

Based

It comes to talent strategy, Young always has a lot of opinions. Yue Wang is the secret of the rapid development of talent, music king hired the famous state-owned enterprises with over 20 years management experience in management, while every year a large number of highly educated high-quality technical talent into the music the king, to ensure continuous innovation and development of the music king capacity. Meanwhile, Yang also stressed the general importance of training personnel, music king every year fund a dedicated training staff for the excellent training, this mechanism will not only promote the enthusiasm of the employees, but also the continuing music king

Health

Development is very helpful.

2006 Main: water heater and cooker

Among the many small appliances, these two industries

Competition

Always intense, in a field of brutal competition in the market, some enterprises have always

Fall away, and some enterprises stood up.

2006, the music will be king of the strategic focus of the water heater to “speed thermal

Water Heater

. “In the current water heater industry,

Gas Water Heater

Although still accounted for a large market share, but with gas prices and many other factors,

Water Heater

The development speed very rapidly, and, in a security perspective, electric water heater gas water heater is more than

Insurance

. In particular the emerging “fast provoke heaters.” And Le Wang, is “quick water heater” industry leader.

Another music king main product is the induction cooker. Induction as a new

Kitchen

Household appliances, among the people has become increasingly high penetration rate, the total forecast Yang cooker in 2006 growth will be greater market space, so make the appliance products, is music an important goal of the king. Le King of the appliance products with high-grade appearance, mid-range of prices in 2005 has attracted a large number of loyal consumers. Music technology in the management of all the king’s efforts, in 2006, Le Wang will introduce more outstanding products to capture the market.

Branding

Music before the king to undertake a large number of overseas OEM orders, and to sharpen the quality of enterprise awareness and management. With You

Good quality, fast delivery speed, our products are exported to all over the world. In August 2003, Yue Wang passed ISO9001-2000 international quality management system

Certification and the China Compulsory Certification, product development, quality testing procedures are an international advanced level, this has also become the king happy to expand overseas business

Favorable security.

In 2006, Wang began to strengthen the power of music to create its own brand. According to Yang General introduction, they will more than 10% of sales invested in brand building. Will be the network, print, transit and other media on the investment of substantial

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So that the brand image of the king enjoys popular music.

24 * 7 services

Customer-God

Apart from Le Wang

companies continue to forge ahead, it also established a 24 hours service calls, improve products, service work, and strive to achieve

Product sales there, where do service work, satisfy the requirements of the user to answer consumer questions. And Le Wang product prices

Position is for the consumer in the end, to enable consumers to buy such expensive home without spending an essential small kitchen appliances.

Looking ahead, the music the king will do their best to bring more business to do better! Home to meet the customer’s modernization